Image of True Instinct Formula with Real Salmon & Tuna Dog Food

True Instinct Formula with Real Salmon & Tuna Dog Food

Product Overview

No matter how far science advances us, we always look to nature to inspire us.

Inspired by a dog's instinct to choose nutrient-dense foods in nature, Purina ONE® True Instinct was created with 30% protein, including real salmon as the #1 ingredient, with a blend of real tuna and other ingredients to provide the protein, energy and other nutrients active adult dogs need.

  • 30% protein, real salmon is the #1 ingredient with real tuna
  • No poultry by-product meal, artificial flavors or preservatives
  • Natural sources of glucosamine to help support healthy joints
  • Omega-6 fatty acids, vitamins and minerals help give your dog a radiant coat and healthy skin
  • Omega-3 fatty acids help support a healthy immune system
Ingredients & Nutrition

Salmon (Source of Glucosamine), Corn Gluten Meal, Soy Flour, Rice Flour, Beef Fat Naturally Preserved with Mixed-Tocopherols, Whole Grain Wheat, Chicken Meal (Source of Glucosamine), Soy Flakes, Whole Grain Corn, Tuna, Glycerin, Corn Germ Meal, Oat Meal, Liver Flavour, Calcium Carbonate, Soybean Oil, Mono and Dicalcium Phosphate, Caramel Colour, Salt, Fish Oil, Vitamins [Vitamin E Supplement, Niacin (Vitamin B-3), Vitamin A Supplement, Calcium Pantothenate (Vitamin B-5), Thiamine Mononitrate (Vitamin B-1), Vitamin B-12 Supplement, Riboflavin Supplement (Vitamin B-2), Pyridoxine Hydrochloride (Vitamin B-6), Folic Acid (Vitamin B-9), Menadione Sodium Bisulfite Complex (Vitamin K), Vitamin D-3 Supplement, Biotin (Vitamin B-7)], Potassium Chloride, Minerals [Zinc Sulphate, Ferrous Sulphate, Manganese Sulphate, Copper Sulphate, Calcium Iodate, Sodium Selenite], Sulphur, Choline Chloride. B-4173-C.

Nestlé Purina PetCare, 2500 Royal Windsor Drive, Mississauga, Ontario L5J 1K8
Nestlé Purina PetCare Company, St. Louis, MO 63164 USA

Animal feeding tests using AAFCO procedures substantiate that Purina ONE SmartBlend True Instinct With Real Salmon & Tuna provides complete and balanced nutrition for maintenance of adult dogs.

AAFCO is a voluntary state membership association that develops standards and regulations to ensure consumer protection and safeguard the health of animals and humans.

Guaranteed Analysis

Crude Protein (Min)

30.0%

Crude Fat (Min)

17.0%

Crude Fiber (Max)

3.0%

Moisture (Max)

12.0%

Linoleic Acid (MIN)

1.6%

Calcium (Ca) (MIN)

1.0%

Phosphorus (P) (MIN)

0.8%

Zinc (Zn) (MIN)

150 mg/kg

Selenium (Se) (MIN)

0.35 mg/kg

Vitamin A (MIN)

15,000 IU/kg

Vitamin E (MIN)

460 IU/kg

Glucosamine (MIN)*

350 ppm

Omega-3 Fatty Acids (MIN)*

0.5%

Omega-6 Fatty Acids (MIN)*

1.7%

* Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles

Feeding Guidelines

The recommended feeding amounts indicated are based upon the average nutritional needs of an adult dog with a normal activity level (using a standard 8 oz/250 ml measuring cup, which contains approximately 92 g of Purina ONE).  Factors, such as a dog's metabolism, breed size, activity level, age and whether the dog is spayed or neutered, will affect the amount of Purina ONE needed to maintain an ideal body condition. The pet experts at Purina have provided the feeding amounts indicated as a starting point. If you find that your dog is losing weight or becomes overweight when fed these amounts, please adjust accordingly. To help your dog maintain an ideal body condition, monitor your dog's weight on a regular basis, making sure that his ribs are easily felt and the waist is visible when viewed from above. Maintaining an ideal body condition can impact your dog’s lifelong health.

IT'S NOT FOR ALL DOGS
Purina ONE True Instinct formula is specifically formulated for adult dogs. If you have a puppy, or a pregnant or nursing dog, feed Purina ONE SmartBlend Healthy Puppy Formula.

MAY BE SERVED DRY OR MOISTENED 
Purina ONE may be fed dry or mixed with water. If mixed, we suggest one part liquid to four parts Purina ONE.

MAKING THE SWITCH TO PURINA ONE
Although you’ll be anxious to see the difference Purina ONE can make in your dog, please allow 7–10 days to ease the transition from your dog’s current food. Each day, simply feed a little less of the previous food and a little more Purina ONE until you’re feeding Purina ONE exclusively. This gradual transition will help avoid dietary upsets.

NO SUPPLEMENTS NECESSARY
Purina ONE provides 100% complete and balanced nutrition for adult dogs. There is no need to add vitamins, minerals or other supplements, unless specifically directed by a veterinarian.

FRESH WATER, PROPER DIET & VETERINARY CARE
Be sure to provide fresh water in a clean container for your dog daily. Proper diet, exercise and veterinary care are the best ways to keep your dog healthy. If your dog hasn’t had a check-up in the past year, please make an appointment today.

CALORIE CONTENT (FED)
3717 kcal/kg
343 kcal/cup

Weight (lbs./kg)

Amount to Feed

3–12 lbs.
(1.4–5.4 kg)

1/2 to 1-1/4 cups
(46–115 g) 

13–20 lbs.
(5.9–9.1 kg)

1-1/4 to 1-3/4 cups
(115–161 g) 

21–35 lbs.
(9.5–15.9 kg)

1-3/4 to 2-2/3 cups
(161–246 g) 

36–50 lbs.
(16.3–22.7 kg)

2-2/3 to 3-1/4 cups
(246–299 g) 

51–75 lbs.
(23.1–34.0 kg)

3-1/4 to 4-1/3 cups
(299–399 g)

76–100 lbs.
(34.5–45.4 kg)

4-1/3 to 5-1/4 cups
(399–484 g) 

Over 100 lbs.
(Over 45.4 kg)

5-1/4 cups (484 g) plus*

* 1/3 cup (31 g) for each 10 lbs. (4.5 kg) of body weight over 100 lbs. (45.4 kg)

Reviews
  • Overall Rating
    4.6/5
97%
Of customers recommend this product
1-10 of 108 Reviews
True Instinct Formula with Real Salmon & Tuna Dog Food
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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • Finn2014
  • May 14, 2016
Loyal pet owner from Oshawa, ON, Canada

Great Product

I have tried so many different brands of dog food and could not find one that my dog would eat. One day while in the grocery I saw Purina One Smartblend and decided that I would give it a try. Once I got home I opened the bag and filled his bowl, he was hesitant at first but started to eat it. We are on our second bag and he actually gets very excited when he hears the bag opening and can't wait for me to fill his bowl. He loves the soft pieces of real meat and usually will eat them first and then finish the rest. Great product, will continue to buy!!! (This review was collected as part of a promotion.)

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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • janicour
  • July 7, 2017
Loyal pet owner from Lorette, MB

Perfect for allergies

My dog has many allergies and this food seems to be the best for him (This review was collected as part of a promotion.)

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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • Chris76
  • September 23, 2018
Loyal pet owner from Georgina

great poops!!!!

We were looking for a back up brand of dog food as the one we were using was constantly outnof stock from our supplier. I started our dog on this food specifically because the package was clearly labeled "salmon is the first ingredient". I instantly compared the nutritional info to our present (all natural, Canadian made) dog food and they were comparable. I thought well, let's give it a try. We haven't stopped using it! Our dog loves it, the texture of all the different pieces is different in a good way. And let's face it, if the dog is having good poops, then it has been doing something right in our opinion. This is the first review I have ever written, but seemed valid enough to share!

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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • Janetleigh
  • July 30, 2016
Loyal pet owner from Windsor, ON, Canada

Excellent food

We were shopping for our usual One Brand, and came across the Special Blend. Since our five dogs love this food, trying something new wasn't scary. Brought it home, and they all jumped right in. My dogs love the meat chunks, and pick thru all ther bowls till the meats gone....lol. They love this brand of Purina (This review was collected as part of a promotion.)

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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • Tsellar
  • March 15, 2018
Loyal pet owner from Winnipeg, MB, Canada

finally! An alternative to his fancy schmancy food

Our dog was raised on a high end brand dog food with real meat as the main source of calories. We heard the Kirkland brand was comparable and we tried two large bags of two different flavours..those were long months! He HATES IT. I grabbed this Purina ONE true instinct out of desperation, he needed SOMETHING. He LOVES IT and the ingredients are comparable to the brand he hated, same price range, yay! Nice to see a mainstream alternative I wish it came bigger bags! (This review was collected as part of a promotion.)

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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • BluBubblez
  • May 17, 2016
Loyal pet owner from Toronto, on

My dog is now better than before

My dog was a fussy eater until she tried the new salmon Purina blend. She went to her bowl instantly knowing all the nutrient that it has to offer. My dog Cookie never leaves food behind. (This review was collected as part of a promotion.)

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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • cutecorgi
  • November 16, 2017
Loyal pet owner from Edmonton, AB

Our dogs love it!

We tried the Salmon & Tuna and our dogs really love it. (This review was collected as part of a promotion.)

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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • Jennifer220
  • March 15, 2018

Because the Roxy loves it, she will be fed it.

As soon as Roxy, a miniature poodle, hears me open the bag of Purina One Smartblend Salmon and Tuna, she starts her happy dance. She truely loves the flavour, texture and smell of this dry dog food. Roxy has always been very selective in her food choices, thereby making my life difficult. But do dogs know what is good for them? After reviewing the list of ingredients, I have a few concerns: the second and third highest ingredients are plant-based products used to boost the total protein content (corn gluten meal and soy flour) and not from fish. Tuna, which is mentioned on the bag, and you would think it to be second or third ingredient, is actually the tenth ingredient. In between the first and tenth ingredient there are some cereal grains of little nutritional value. There are also ingredients which are of questioning value, known for their toxicity: caramel coloring and menadione (vitamin K). It would be great if dog food makers added probiotics, friendly bacteria added to the surface of the dry food to aid with digestion. Therefore even though Roxy loves this food, she does not always know what is best. It is a plant-based dry dog food, using a modest amount of named fish. So if you think you are feeding your dog high amounts of Salmon and Tuna, think again. This is an average formulation dog food, which is fine for your dog. And since Roxy loves it, I will be feeding her this dog food along with dietary supplements. (This review was collected as part of a promotion.)

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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • kcrone12
  • December 10, 2018
Loyal pet owner from St. Catharines

Great Food

I wanted to change my dog food from the puppy chow to something really good for the dogs, decided to buy this and the dogs love it. My dogs go through and pick all the big chunks of fish and eat them first. Healthy and delicious. (This review was collected as part of a promotion.)

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True Instinct Formula with Real Salmon & Tuna Dog Food
  • 5/5
  • Bornfree85
  • January 11, 2017
Loyal pet owner from Kitchener, Ontario

My dog absolutely loves this flavor of Purina one!

I knew I had to have Buddy try this when it first came out. So I bought a bag, brought it home, opened it, and gave buddy his dinner. He must have been able to smelI it before I put his dish down, because he was already standing beside me with his tail going crazy waiting for me to put it down. So, I grabbed a drink, went and sat down for a few minutes, and when I came back, not only was his bowl empty, but so was almost the entire bag of Purina one that I had just brought home. (This review was collected as part of a promotion.)

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